Outdoor naked-eye 3D display advertising film source content holographic image animation production 3D naked-eye led display large screen

With the application of LED display more and more widely, the appearance of outdoor naked-eye 3D LED display has pushed outdoor advertising to another level, and the visual effect is more impactful and aesthetic than traditional LED display.

The outdoor naked-eye 3D LED display is mainly designed with knuckles (including right angles and arc angles), combined with 3D video materials, allowing viewers to appreciate real 3D images with naked eyes. It is installed outdoors, and like traditional LED displays, it is usually installed on building facades, attracting passing potential customers to stop and watch 3D brand stories or product details, leaving a deep impression on them.

Without the aid of 3D glasses, how did this immersive naked-eye 3D visual display come about? The naked-eye 3D outdoor LED display is actually a combination of 3D digital display technology and traditional flexible LEDs and produces 3D images. The reason why people can enjoy naked-eye 3D images or videos is that the depth of images displayed by naked-eye 3D outdoor LED displays is different, which makes the human eye produce the visual illusion of perceiving the displayed 2D images as 3D images.

Compared with traditional LED screens, 3D LED screens have high requirements for software and hardware configuration in order to present the best naked-eye 3D display effect.

In terms of hardware, it is difficult for traditional flat LED displays to present 3D effects, because the rendered image cannot enter the left and right eyes of people through the optical structure to produce parallax. Therefore, the 3D LED display requires a flexible LED display that can be installed at a 90° right angle or arc. In addition, naked-eye 3D display technology pays more attention to the details of the image. In order to achieve a better display effect, the display hardware needs to achieve better contrast and HDR high dynamic range, so the outdoor LED screen used for 3D display technology should have high brightness and high refresh rate.

In terms of software, the 3D outdoor advertising LED display should support high-definition, high-color-depth video encoding, and can adapt to a variety of video import and playback software.

Since naked-eye 3D outdoor LED displays are more commercially viable than traditional outdoor advertising screens in the future, consumers and brands are paying more attention to this type of LED creative screens. A 3D outdoor advertising display presents a more realistic and convincing 3D image than 2D because it has a larger area, higher pixel density, and no edge physical elements that make the image look unreal. Therefore, the naked eye 3D outdoor LED display can bring your brand image and product display to life. In addition, 3D images give viewers a novel visual experience not possible with 2D images, motivating customers to spend more time exploring your brand and products.